UBER EATS SOCIAL CONTENT CAMPAIGN

FOOD REVIEW SERIES

Ongoing short-form content campaign created for Uber Eats, highlighting food discovery and user experience through consistent, social-first storytelling. The campaign emphasized authentic reviews, interactive audience engagement, and platform-native content designed to drive awareness and engagement.

DETAILS

Brand:  Uber Eats

Deliverable:  TikTok videos + stories

Concept: Food discovery, audience interaction, and lifestyle integration

Platform: In-person campus event, TikTok, Instagram

UBER EATS FOOD TRUCK ACTIVATION

Campus campaign supporting Uber Eats through on-site activation and short-form social content, driving brand visibility and engagement among college audiences.

DETAILS

Brand:  Uber Eats

Deliverable:  Campus brand ambassador activation and content capture

Concept: On-site brand support, pre-event promotion, social content capture, post-event feedback

Platform: In-person campus event, Instagram

Campus brand ambassador activation for Uber Eats at an Ohio State basketball game, featuring on-site student engagement